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Zach Whelan, a sports passionate, started Powerplay Management to empower athletes beyond the field. We are specialised in personalised athlete management, focusing on contract negotiation, sponsorships, marketing, and career planning to maximise opportunities and foster holistic growth.
Zach is a member of our very own talent pathway programs in Australia where he represented both his state and country and underage level. Through his extensive network Zach has built a reputation developing and assisting talent through their very own path. Zach prides himself on having strong relationships with the players, brands and the wider cricket community to maximise each of his clients individual needs. Having been the General Manager of the Northcote Cricket Club in Victoria’s Premier competition, it has also allowed him to keep a good eye on the next crop of talent coming through the Australian pathways.
“I enjoyed my time as a junior cricketer myself and very early on I had the ambition to become a professional player. While that did not work out how I would have liked, I was lucky enough to know quite quickly that I still wanted a career within sport. This is when I made my decision to leave Tasmania and pursue becoming a Sports Agent. I love helping passionate people within sport and assisting them throughout their pathway and professional careers. There is no better feeling when a client succeeds, with that in mind though, you know and appreciate that you may have had to go through multiple tough moments with clients, just to reach the successful moment.”
Owner/Director
We help athletes in all sports by offering personalised attention. Our boutique agency focuses on one-on-one time with each client to create the best opportunities for them.
After seven years of working within the Sports Management industry and gaining quality experience and knowledge through his mentors, Founder Zach Whelan decided to create PowerPlay Management in 2019.
Passionate about sport and those involved, Zach wanted to continue creating and opening opportunities for all athletes within sports. Being a boutique agency allows the company to focus heavily on one-on-one time with its clients, maximising opportunities available both on and off the field. PowerPlay specialises in contract negotiation, sponsorship, marketing, and career planning.
We endeavour to assist our athletes in all aspects of life and sports, creating a culture that not only helps them become leading athletes but also better people. Like our athletes, we understand that nothing is ever given; it is earned, both on and off the field through hard work and dedication.
Lachlan Delchau-Jones (Playmaker Partnerships) joined PowerPlay as the Commercial Partner in June 2024. Lachlan is a seasoned entrepreneur with a passion for helping athletes build their brands and businesses off the field. As a Found of Playmaker Partnerships, Lachlan has worked with athletes across the globe to create successful ventures that leverage their skills and influence and to guide the athletes to maximise their potential and achieve a lasting success beyond their sporting careers.
We focus on personalised athlete management, covering contract negotiation, sponsorships, marketing, and career planning. Our goal is to maximise opportunities and support overall athlete growth.
PowerPlay Management is a boutique sports management agency assisting athletes throughout their care
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